✔ It's all about passion! - Passion 4: Industry [part 1]

Note: This is the 13th excerpt from my book "It's all about passion" which I wrote and shared as a gift to my readers and my Nozbe customers on my 35th birthday. You can get the entire digital ebook (PDF, Mobi or ePub) for free or buy from Amazon (all proceeds go to charity).

I will be publishing the entire book as a series of blog posts over the next weeks here every Friday, so you can read it bit by bit (I know you might be too busy to read an entire book at once). I'm also doing it to be able to "talk to you" about each chapter in the comments section below, so make sure to post your feedback, questions and your passion-related stories in the comments. Thank you for your passion!

"It's all about passion!" - The 7 types of passion I discovered over 7 years of running my productivity startup

It's all about passion - 13

Passion for the Industry

"There is no greatness without a passion to be great, whether it's the aspiration of an athlete or an artist, a scientist, a parent, or a businessperson." - Tony Robbins, motivational speaker

It all starts with the product...

As mentioned in the opening chapter of this book, by running a productivity application I'm in the "productivity industry". Yes, it is an Internet startup type of company but I'm not in the "startup industry". This made me realize how much I could still improve my personal (as well as my team's) productivity and organizational skills. It all started with improving Nozbe (my product) based on my users' feedback.

Nozbe users keep sending me great suggestions for improvements. My team at Nozbe is listening carefully. Although we never want to clutter our app with as many features as possible, we do learn a lot from our users. It turns out some features we planned can be implemented in a better or more efficient way... and other enhancements we actually never thought about. We keep learning a lot from Nozbe users.

But it went beyond my app. Reading about productivity "hacks" I started learning even more. I discovered lots of blogs with some fantastic ideas that influenced me to improve my life and my own skills. I started to be more passionate about the whole "productivity industry" but not for the sake of it, but to improve my life, learn more and simply grow as a better person and better CEO of my company.

...and leads to discovering your industry

My passion for the industry proved to be so powerful that I decided not just to learn but to quickly give back to others. I wanted to try things out myself and report back to the community on what I learned.

After the app, a magazine was born.

This is how I got the idea for the Productive! Magazine. When a friend of mine read my 10-step "getting things done with Nozbe" course he told me to publish it in a form of a magazine. It ignited even a better idea. Why not just approach some of the best productivity bloggers on the planet and ask them to write a piece for a magazine? Or just take some of their writings if they agree?

Many agreed and I got to choose and edit some of the best pieces of productivity advice. Doing that, I learned a lot myself and by publishing it in a PDF magazine, I managed to give back quickly to the community. Thanks to the magazine not only did I manage to get to know fantastic and really smart people but also I got to learn a lot from them and had a chance to give it all back to the community. The magazine is a success and editing it is still a lot of fun for me.

Last year I hired an executive editor for the magazine and we made it even better. Now Productive! Magazine is a monthly... and we even converted it to an iPad, iPhone and Android app... and we quickly started doing franchises all over the world! Now, apart from the global franchise, we've got Productive! Magazine Polska (in Polish), Productive! Magazine Japan (in Japanese) and Productive! Magazine Spanish ... and more franchises will open up pretty soon. We're truly giving back on a global level.

Later there was the video show (podcast).

To show what I've learned myself I even decided to record a bi-weekly Productive! Show where in a form of quick videos I share what I've learned and what works or doesn't work for me. Apparently people are actually paying attention and I get to inspire other folks to try out and learn some new tips and tricks to improve their lives. It does really feel great.

And a 10-step productivity course.

Although I run Nozbe and would love for everyone to use it as their daily productivity tool, I know my tool is not for everyone. Some people might not like it or prefer a different thing. And that's OK. When you're passionate about your industry you stop caring so much whether people would use your product. You'd start caring if they used anything at all to get better. You'd want them to keep solving their problems.

This is why I recorded a 10 Steps To Ultimate Productivity course and put it for free on our Nozbe web site. The course is about productivity. Yes, I do mention my product every now and then when it's relevant, but the course is not about my product. It's about the same thing my industry is about - helping people be more productive and lead a happier, more organized life. There isn't a day that I don't get an email thanking me for the course. If I didn't have passion for the industry, I'd never come up with a course like this, let alone spend my time, money and energy on recording it... in 5 different languages (English, Polish, Spanish, German and Japanese).

"Passion is what fuels the best of what we do. It’s that tireless drive to do something that we feel matters that will bring us forward in so many ways." - Chris Brogan, author of "The Freaks Shall Inherit the Earth"

To be continued... or get the book free and continue reading :-)

Question: What is "your" industry? What needs to be done there?

Posted on Saturday, November 1, 2014 (passionbook)

Like this post? Subscribe to my newsletter, and every 2 weeks you'll receive updates from me. You'll also get you my latest book for FREE as a thank-you: "No Office Apps: How the Nozbe team uses modern technologies to communicate better and get more done.".